Today we’re talking about trigger leads. We’re going to cover what they are and how to avoid getting annoying phone calls after applying for a mortgage.
What’s a trigger lead?
If you’ve ever applied for a mortgage you’ve likely received some of these calls. A few days after your credit is pulled you start getting phone calls from people you haven’t previously been talking with. This is because of a trigger lead.
A trigger lead is a good, old-fashioned marketing trick. What happens is companies who are interested in knowing when you’ve applied for a mortgage can buy your contact info. And once they have your info, they’ll give you a call and try to swoop in and close a deal. These leads are sold by the credit bureaus to companies that are interested in knowing when you’ve applied for a mortgage.
The unfortunate thing about these, besides being annoying, is that they can also be scummy, especially when those calling give the impression that they’re associate with a company you’re already working with (such as the Mortgage Brothers!).
So, what’re some solutions?
How do we get these calls to stop?
The trick is to sign up with the Do Not Call registry. You can do that at www.donotcall.gov. While it takes about 30 days or so to go into effect, once it does, you’ll get less and less of these unwanted calls.
Now, unfortunately, when you put a stop on calls you can still get mailers. But, thankfully there’s a solution for those too. You can go to www.dmachoice.org to get more control over what is sent to you by mail and what isn’t.
No matter what you decide to do, we want you to know what protections you have and what steps you can take to minimize any potential annoyances in your life, especially if it has anything to do with getting a mortgage or loan.
If you have any questions about this or if you have any questions you’d like us to answer on our podcast, you can email your questions to email@example.com or give us a call at (602) 535-2171. Be sure to ask us for a free quote on your next mortgage. We’ll personally work with you and help you through the whole process.
Thanks for listening and reading the Mortgage Brothers Show. Let us know if you have any questions you’d like us to answer on this podcast. You can email your questions to Tom@AZMortgageBrothers.com or Eddie@AZMortgageBrothers.com.
Be sure to ask us for a free quote on your next mortgage. We’ll personally work with you and help you through the whole process.
Signature Home Loans LLC does not provide tax, legal, or accounting advice. This material has been prepared for informational purposes only. You should consult your own tax, legal, and accounting advisors before engaging in any transaction. Signature Home Loans NMLS 1007154, NMLS #210917 and 1618695. Equal housing lender.BACK TO LIST